Access all areas
By Roz Strachan,
Watson says: "It's quite simple. Retailers who don't have accessible websites are going to lose money. Being vision-impaired, I used to battle to find ways around inaccessible websites, but now I don't waste my time. There are retailers out there who are making the effort to make things easier for me and I will always choose them over their competitors. Companies who don't embrace accessibility are losing brand loyalty. If they don't make it easy to shop with them, they're failing as a retailer."
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