Are you being served?
Businesses are under increasing pressure to be responsive to customer demand. More and more people are turning to the internet to make purchases and have their queries answered, but a number of websites are failing to meet basic customer service requirements.
By by Roz Strachan,
10) Use email to reduce email
Make sure your customer gets a full and comprehensive email reply and then put that information into a self-service knowledgebase so that it is available for other customers and staff.
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