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    TomTom comes to the iPhone

The sat nav giant has brought its services to the iPhone in the form of a dedicated app.

By Maggie Holland, 17 Aug 2009 at 15:03

Figure underneath globe

TomTom’s navigation software has found its way onto the iPhone thanks to a new app that’s available as from today.

The application, which will provide familiar turn-by-turn navigation, IQ Routes, which take into account the experiences of real drivers to find the fastest way of getting from A to B, and customisation options, can be downloaded from Apple’s App Store for a starting fee of £59.99 for the UK and Ireland version and £79.99 for one featuring a map of Western Europe.

“With TomTom for iPhone, millions of iPhone users can now benefit from the same easy-to-use and intuitive interface, turn-by-turn spoken navigation and unique routing technology that our 30 million portable navigation device users rely on every day,” said TomTom’s managing director Corinne Vigreux, in a statement.

“As the world’s leading provider of navigation solutions and digital maps, TomTom is the most natural fit for an advanced navigation application on the iPhone.”

See below for a video of the new iPhone app being demoed at Apple’s Worldwide Developer Conference.

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