MWC 2010: LG Mini brings syncing to feature phones

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LG has announced a new device - the LG Mini (LG GD880) - capable of syncing content from the user’s PC to its handset, without being a smartphone.

Mobile syncing has so far been exclusive to the smartphone arena but the mobile company’s three-way sync service, called LG Air Sync, enables a standard feature phone to synchronise content stored on a user’s PC or browser.

Dr Skott Ahn, president and chief executive of LG said the LG Mini is a response to market trends around data.

"We live in an information-oriented society with vast amounts of data and content scattered all over the place,” he said in a statement.

“Because of this, one of the major battles in the future mobile market is likely to be in the data management technology industry, focusing on seamless access among different devices."

The three features of Air Sync are the ability to update the handset with the last 100 websites the owner visited on their PC, being able to sync calendar and contacts details with a PC and, through a cloud offering, being able to still access all that information even if the handset is lost.

LG claimed it is the thinnest and smallest touchscreen phone available with a 3.2in screen. The phone is 10.6mm thick, weighs 99g and includes a 5.0 megapixel camera, Wi-Fi, A-GPS, FM radio and 7.2Mbps HDSPA.

It will be available in the UK from April this year.

Read on for more news from Mobile World Congress 2010.

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