IT recruitment firm claims app developers are commanding average annual salaries of around £70,000.
App developers can now command an average annual salary of £70,000, according to research by IT staffing company ReThink Recruitment, which is around £15,000 more than a year ago.
Its findings suggest app developers have enjoyed a 27 per cent rise in annual income over the past 12 months, which ReThink has attributed to the growing end user demand for apps.
"The app industry has emerged virtually overnight. Apps are fundamentally changing the way consumers and businesses think about the web, especially with smartphones and tablets fast becoming the standard way to get online," said Michael Bennett, a director at ReThink.
“Apps can open up a huge revenue stream for a business: being able to shop or interact with a business through a smartphone or tablet is what customers now take for granted. There is an increasing number of in-house or consultancy roles for app developers to cater for this."
Annual salaries for app developers are outstripping those of web developers, the company added, who can expect to draw an average annual salary of around £60,000.
High earners in the app market typically have around five years of development experience, and job titles like "senior developer" or “technical lead”.
The company also claims that self-employed app developers will stand to make less money than their contracted colleagues.
"App developers working as contractors are seen as being app specialists, whereas a temporary web developer will be expected to have a much broader range of skills," added Bennett.