EasyCruise auctioning holidays on eBay

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People looking to pick up a cheap holiday will be able to bid for a break afloat following a link up between Stelios Haji-Ioannou's easyCruise and internet auction site eBay.

The deal between the two brands will allow customers to start bidding at just 1 pound or hit the "buy it now" price from 30 pounds per person for a two-night trip.

"Our primary business has always come via our internet site, www.easyCruise.com, so to link with the world's online market place is obviously a perfect fit," said Haji-Ioannou, one of the pioneers of low cost transport, principally aviation.

EasyCruise currently offers trips on the French and Italian Rivieras and around Holland and Belgium. A Caribbean itinerary will be available in the next few weeks.

Haji-Ioannou, the son of a Greek Cypriot shipping tycoon, launched easyCruise last year in a bid to emulate the success he has enjoyed after he set up easyJet in 1995. The airline became synonymous with low-cost, no frills service and helped change the way European airlines now operate.

About 1.5 million Britons are expected to go on a cruise by 2008, a 50 percent hike on 2004 figures, according to the Passenger Shipping Association (PSA).

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