The mobile recession
By Davey Winder in Editorial
Posted in Economy, Business, Blog, Mobile Phones on
IT is certainly not immune from the economic downturn, that has become obvious over the last few months. Now it looks like the seemingly bullet-proof mobile market could be set to suffer big time with a $13 billion cut in growth over the next five years.
That’s the conclusion of a report from Juniper Research which warns that the recession will hit the mobile entertainment industry hard. Unless key markets emerge from recession, the report predicts that growth in user spend on mobile entertainment services such as subscription-based content, games and music downloads will slow dramatically over the next two years. Juniper Research also argue that slower deployment of content services will mean revenues are likely to be lower than previously forecast, and that even after those markets emerge from the effects of the economic downturn.
Given a worst case scenario of a prolonged global recession, the report warns that mobile entertainment revenues will increase by nearly $13 billion over the next five years. Sounds good, until you learn that before the downturn hit the figures were showing growth of $26 billion.
Report author Dr Windsor Holden says “While operators have made significant strides in reducing the costs of bundled data, the overwhelming majority of mobile users are prepaid customers who want to sample mobile Internet usage before committing to a bundle. And in most cases, data costs are so high that they act as a disincentive to such initial usage.”
Rated: 100% (2 votes)
Loading ...Comment by - April 14, 2009 on 1:26 pm
Hi,
Well every function in mobile phone perform its work well and keypad is tight in cell phone.
Comment by - October 9, 2009 on 8:08 am
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