Mobile World Congress madness begins
By Maggie Holland in Editorial
Posted in Mobile World Congress, Mobile on
It’s that time of year again. I write this while sitting in Starbucks on the Carrer de Pelai in Barcelona. In just a few hours, I’ll be heading off to a Sony Ericsson event to see what the mobile giant has up its sleeves for the coming months and years. Then, there’s a whirlwind of press conferences and meetings over the next few days before heading back to Blighty on Wednesday night.
Yep, you guessed it, today is the eve of Mobile World Congress. The biggest and brightest event in the mobile industry’s calendar.
The masses will be descending on the Fira de Barcelona tomorrow morning, armed with press packs, delegate briefing documents and a collective thirst for mobile knowledge. And I’ll be one of them.
Stay tuned to see what the week ahead holds.
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