If Samsung made auto cues….
By Maggie Holland in Editorial
Posted in Mobile World Congress, Mobile on
…They’d be the best in the world.
It was unfortunate that technology was the thing that let the electronics giant down during its big press conference at Mobile World Congress in Barcelona.
After a massive scrum (same thing every year) to get into the conference itself, the lead executive was just hitting his stride when he paused fairly abruptly. An aide rushed to his assistance with an old school paper script and then it was a case of business as usual.
Don’t get me wrong, Samsung announced some cool stuff (Ultra Touch and Blue Earth) during the press conference. It’s just the company was talking up the fact that it’s the only company that can truly ‘do’ convergence due to the breadth of its portfolio (which spans, MP3 players, TVs, cameras, phones and more). If only it designed and developed auto cues too, eh?
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