High tech families ruling the roost
By Maggie Holland in Editorial
Posted in Uncategorized on
If you had to choose between eating or emailing, which would you go for?
Interestingly, according to a new study from O2, many would actually choose the latter. The mobile network’s Digital Families report reckons that some 11 million families are choosing to spend their cash on the net rather than food or utility bills as the recession’s grip gets ever tighter.
We’re also increasingly using technology to free up more of our lives to spend quality time with the family, according to O2 who has bracketed us into four different types of techno households:
1) The leaders 2) The resistors 3) The Followers 4) The Drifters
Social analyst Bob Tyrell, who compiled the report, said: “How parents control technology is key to maintaining work-life balance. Many may argue that the ability to stay in touch with work means we never completely switch off and relax, but the verdict from our report shows this does not weigh too heavily with parents.”
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