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One giant leap for cheesekind

By Nicole Kobie in Editorial

Posted in Uncategorized on July 29, 2009 at 9:44 am

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Tragedy has struck the space community. And the cheese community.

A wedge of cheddar was launched to the edge of space — it has an edge, apparently — using a weather balloon rigged with GPS and a digital camera. As it hit 30 kilometers high, the balloon was supposed to burst, and this pioneering cheese would float back to earth with a parachute. (Really, I’m not making this up.)

Alas, the cheese has disappeared. Shortly after takeoff, the GPS-tracking system failed, leaving the state of the mission and the whereabouts of the brave cheese unknown.

The project’s backers, West Country Cheesemakers, said they hoped to find the missing cheese between Wiltshire and Cambridgeshire — assuming it hasn’t drifted home to the moon.

Cheese chairman Philip Crawford said the dangerous mission was undertaken to celebrate the 40th anniversary of the first moon landing.

“We are very proud of our authentic cheddar which we make by hand on our farms and we set ourselves the very highest standards,” he said. “It seemed appropriate, therefore, that we should mark the anniversary of the first moon landing with a giant leap for cheesekind.”

And not just high standards when it comes to cheese, but marketing opportunities as well. But hey, everything’s better with cheese, even space.

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Pingback by IT PRO: Blogs: Nicole Kobie: The space cheese has been recovered - July 30, 2009 on 11:00 am

[…] | Author Profile Those sleepless nights since the pioneering cheddar was lost on its mission to the edge of space are over — the brave, brave cheese has been […]

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