Do you want A levels with that?
Posted in Uncategorized on January 29, 2008 at 3:22 pm
http://news.bbc.co.uk/1/hi/education/7209276.stm
McDonald’s has won approval to offer courses which could form part of a qualification at the standard of A-levels or advanced Diplomas.
…
Universities secretary John Denham said it was an important step towards ending the old divisions between company training schemes and national qualifications.
Yeah, obviously if you want to up the status of work based qualifications you choose McDonalds to be a flagship. You think they’d start with a respected name like… OK we don’t respect any businesses much these days but at least someone like Microsoft, HSBC, The BBC isn’t actually a byword for a lack of intellectual ability.
Who do you think might be able to give the scheme a better image?
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Loading ...Comment by Mike Skuse - January 30, 2008 on 8:10 pm
Something that I think is important for all people to note is that these qualifications arent just in making fries and flipping burgers but involve Marketing and management I believe - that might give them better respect. I do fear that when people try to use them as qualifications they wont work.
I like the idea of them though - might inspire more businesses to do the same
Comment by Dave F - January 31, 2008 on 11:11 am
I suspect McD’s will do a good job - they have the structures and training concepts nailed pretty tight and as you say, you don’t get to be a successful multinational just from flipping burgers! It’s the image that’s the problem, but who do we respect? Who would be a good co. to create the right image?
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