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Google warns that Microsoft bid to buy Yahoo could damage Internet development

By Davey Winder in Editorial

Posted in Standards, Blog, Google, Internet, Microsoft on February 4, 2008 at 12:49 am

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I guess it was only a matter of time: before Microsoft made a real effort to buy Yahoo, and once it did before Google started stamping feet and shouting that it just isn’t fair. Considering that Google has something like 80% of the search market as far as the UK is concerned at least, compared with around 10% combined for Microsoft and Yahoo, it does rather stick in my craw when it starts complaining about ‘unacceptably dominant positioning’ to be honest. Yet that is exactly what Google is doing, warning anyone within earshot that if Microsoft buys Yahoo then it will create a dominating email and instant messaging monster which could jeopardise future development of the open standards Internet.

Of course, similar concerns have not come to the fore when Google itself has been on the acquisition trail to strengthen its position as a provider of online services. Of course, it is just the kind of puff and bluster to add fuel to the fire after the US justice department announced it would investigate (for antitrust reasons) any deal between the two online giants.

If you ask me it just confirms that Google is worried that Microhoo could become the first serious competition to its own position in the marketplace, the online advertising marketplace that is. Funnily enough, that is one area of unacceptably dominant positioning that Google has been suspiciously quiet about…

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