Avatars to have business dress codes by 2013

Gartner has advised businesses to take more care with staff avatars.

Avatars

Employees will need to take more care with their avatars in the future, according to a new report.

Analyst firm Gartner has predicted that by the end of 2013, 70 per cent of enterprises will have issued guidelines to their staff about behaviour and dress code when it comes to using an avatar associated with the company.

"As the use of virtual environments for business purposes grows, enterprises need to understand how employees are using avatars in ways that might affect the enterprise or the enterprise's reputation," said James Lundy, managing vice president at Gartner, in a statement.

"We advise establishing codes of behavior that apply in any circumstance when an employee is acting as a company representative, whether in a real or virtual environment."

Gartner encouraged businesses to trial using avatars, but advised them to help users learn to control their digital selves by educating users on reputation management and extending codes of conduct to virtual environments.

However, the analyst firm added that businesses must recognise that users will have a "personal affinity" with their avatars, and take pride in personalising its appearance.

Featured Resources

The ultimate law enforcement agency guide to going mobile

Best practices for implementing a mobile device program

Free download

The business value of Red Hat OpenShift

Platform cost savings, ROI, and the challenges and opportunities of Red Hat OpenShift

Free download

Managing security and risk across the IT supply chain: A practical approach

Best practices for IT supply chain security

Free download

Digital remote monitoring and dispatch services’ impact on edge computing and data centres

Seven trends redefining remote monitoring and field service dispatch service requirements

Free download

Recommended

The IT Pro Podcast: Navigating Brexit data transfers
data protection

The IT Pro Podcast: Navigating Brexit data transfers

5 Feb 2021

Most Popular

Best Linux distros 2021
operating systems

Best Linux distros 2021

11 Oct 2021
Apple MacBook Pro 15in vs Dell XPS 15: Clash of the titans
Laptops

Apple MacBook Pro 15in vs Dell XPS 15: Clash of the titans

11 Oct 2021
Windows 11 has problems with Oracle VirtualBox
Microsoft Windows

Windows 11 has problems with Oracle VirtualBox

5 Oct 2021