Murdoch to sue Skype for use of ‘Sky’ trademark

An ongoing five year battle between Skype and BSkyB has come to light this week and it seems the EU is on Rupert Murdoch’s side.

Skype logo

Skype has faced a number of legal challenges for its use of the word "Sky" in its logo.

The challenges have been mounted by BSkyB, Rupert Murdoch's television company, which has claimed it owns the rights to the Sky trademark.

The law suits came to light when Skype launched a bid earlier this week to raise $100 million in funding.

The filing for the initial public offering showed BSkyB had launched legal battles against the company since 2005 and, although Sky had lost cases in Switzerland, Turkey and Brazil, the European Union had held up the complaint in July.

A spokesperson from BSkyB told The Guardian: "The key contention in the dispute is that the brands Sky and Skype will be considered confusingly similar by members of the public."

"This was supported by consumer research conducted by Sky, and which was taken into account by the relevant authorities when they recently found in Sky's favour."

Although Skype hasn't released a statement since the details emerged, it wrote in the filing: "If BSkyB or other third parties were to pursue litigation to prevent our use of the Skype name or logo, defending against that litigation could be costly and time-consuming even if we were ultimately to prevail."

Featured Resources

B2B under quarantine

Key B2C e-commerce features B2B need to adopt to survive

Download now

The top three IT pains of the new reality and how to solve them

Driving more resiliency with unified operations and service management

Download now

The five essentials from your endpoint security partner

Empower your MSP business to operate efficiently

Download now

How fashion retailers are redesigning their digital future

Fashion retail guide

Download now

Recommended

GDPR 2.0: What do Europe’s new AI rules mean for businesses?
IT regulation

GDPR 2.0: What do Europe’s new AI rules mean for businesses?

28 Jun 2021
The IT Pro Podcast: Navigating Brexit data transfers
data protection

The IT Pro Podcast: Navigating Brexit data transfers

5 Feb 2021
Digital Services Act: Google asks European Commission to clarify responsibilities
Policy & legislation

Digital Services Act: Google asks European Commission to clarify responsibilities

4 Sep 2020

Most Popular

The benefits of workload optimisation
Sponsored

The benefits of workload optimisation

16 Jul 2021
Samsung Galaxy S21 5G review: A rose-tinted experience
Mobile Phones

Samsung Galaxy S21 5G review: A rose-tinted experience

14 Jul 2021
IT Pro Panel: Why IT leaders need soft skills
professional development

IT Pro Panel: Why IT leaders need soft skills

26 Jul 2021