Nokia pledges WP7 phone this quarter

Just as Apple is expected to announce a new iPhone, Nokia promises a new phone soon too.

Nokia

Nokia will unveil its first Windows-based smartphone this quarter, the Finnish company's CEO has said.

There have been a number of rumours surrounding the first Nokia Windows Phone 7 product, but a device appears now to be imminent, according to Reuters. It is believed the launch will coincide with the Nokia World event at the end of this month.

"Our belief is that there is a clear opportunity for an alternative ecosystem," said chief executive Stephen Elop, during a technology fair today.

Nokia announced a high-risk new strategy at the beginning of the year to ditch its own Symbian software for a deal with Microsoft. This meant a difficult eight-month period in which investors dealt with the delay between the announcement and the first Windows smartphone model going public.

Despite Elop's promises, it remains unclear whether devices will ship to end users before the end of the year.

Elop, who took over a year ago, unveiled a plan last week to cut 3,500 jobs in the company's second restructuring in six months. During the last cost cut plan in April, Nokia laid off 4,000 staff members.

This year, Apple and Samsung surpassed Nokia in the smartphone market, ending its 15-year reign at the top of the market. Nokia's quarterly phone sales to end-June dropped 20 per cent at a time when the market grew 10 per cent, Reuters added.

The news came on Tuesday, the same day Apple prepared to launch a new iPhone.

Featured Resources

The complete guide to changing your phone system provider

Optimise your phone system for better business results

Download now

Simplify cluster security at scale

Centralised secrets management across hybrid, multi-cloud environments

Download now

The endpoint as a key element of your security infrastructure

Threats to endpoints in a world of remote working

Download now

2021 state of IT asset management report

The role of IT asset management for maximising technology investments

Download now

Recommended

Microsoft Office for iPad gets mouse and trackpad support
Microsoft Office

Microsoft Office for iPad gets mouse and trackpad support

27 Oct 2020
Nokia 5.3 review: A surprise package
Google Android

Nokia 5.3 review: A surprise package

22 Oct 2020
Nokia and NASA join forces to bring 4G to the moon
mobile networks

Nokia and NASA join forces to bring 4G to the moon

19 Oct 2020
iPhone 12 lineup official with A14 Bionic chip and 5G support
Mobile Phones

iPhone 12 lineup official with A14 Bionic chip and 5G support

13 Oct 2020

Most Popular

Do smart devices make us less intelligent?
artificial intelligence (AI)

Do smart devices make us less intelligent?

19 Oct 2020
Politicians need to stop talking about technology
Policy & legislation

Politicians need to stop talking about technology

21 Oct 2020
Best MDM solutions 2020
mobile device management (MDM)

Best MDM solutions 2020

21 Oct 2020