Google Street View to head inside businesses

Businesses will be able to open their doors to Google Street View from next year.

Google Street View

Google is to take its Street View project indoors, so users can see what's inside buildings from within the mapping service.

The feature, anticipated to launch in 2012, will enable users to enter the interiors of many locations directly from nearby streets when using Street View in Google Maps, according to a Google spokesperson.

Users will be able to view images of restaurant and workshop interiors. For now, big-brand chains, hospitals and lawyers' offices are excluded from the feature.

Photographers from Google will visit interested businesses and produce 360-degree images using fish-eye and wide-angle lenses.

Advertisement
Advertisement - Article continues below

"Building on the Google Art Project, which took Street View technology inside 17 acclaimed museums, this project is another creative implementation of Street View technology, to help businesses as they build their online presence," the spokesperson said.

"We hope to enable businesses to highlight the qualities that make their locations stand out through professional, high-quality imagery."

Because of Google Street View's previous problems which burst into life last year, privacy will be central to the success of the feature.

"It's essential that Google is proactive in addressing the privacy concerns highlighted by Street View and privacy campaigners before this system is rolled out," said Nick Pickles, director of privacy campaign group Big Brother Watch.

"The voluntary opt-in is an important first step, and where businesses and organisations decide to allow Google cameras onto their premises, it is important Google ensure people are not identifiable and, where possible, premises are photographed empty."

The feature is planning to launch in London and Paris, as well as cities in Japan, Australia, New Zealand and the US.

Interested businesses can register now by heading here. They will then be contacted when the service is launched.

Featured Resources

The IT Pro guide to Windows 10 migration

Everything you need to know for a successful transition

Download now

Managing security risk and compliance in a challenging landscape

How key technology partners grow with your organisation

Download now

Software-defined storage for dummies

Control storage costs, eliminate storage bottlenecks and solve storage management challenges

Download now

6 best practices for escaping ransomware

A complete guide to tackling ransomware attacks

Download now
Advertisement

Recommended

Visit/cloud/354231/the-it-pro-podcast-is-the-future-multi-cloud
Cloud

The IT Pro Podcast: Is the future multi-cloud?

29 Nov 2019
Visit/business/business-strategy/354204/google-accused-of-union-busting
Business strategy

Google accused of ‘union busting’

26 Nov 2019
Visit/security/354156/google-confirms-android-cameras-can-be-hijacked-to-spy-on-you
Security

Google confirms Android cameras can be hijacked to spy on you

20 Nov 2019
Visit/cloud/public-cloud/354159/vodafone-launches-neuron-platform-with-google-cloud
public cloud

Vodafone launches 'Neuron' platform with Google Cloud

20 Nov 2019

Most Popular

Visit/cloud/microsoft-azure/354230/microsoft-not-amazon-is-going-to-win-the-cloud-wars
Microsoft Azure

Microsoft, not Amazon, is going to win the cloud wars

30 Nov 2019
Visit/hardware/354237/five-signs-that-its-time-to-retire-it-kit
Sponsored

Five signs that it’s time to retire IT kit

29 Nov 2019
Visit/business/business-strategy/354252/huawei-takes-the-us-trade-sanctions-into-its-own-hands
Business strategy

Huawei takes the US trade sanctions into its own hands

3 Dec 2019
Visit/mobile/mobile-phones/354273/pablo-escobars-brother-launches-budget-foldable-phone
Mobile Phones

Pablo Escobar's brother launches budget foldable phone

4 Dec 2019