augmented reality (AR)

Trained doctors can guide paramedics through procedures and beam instructions through to AR headsets

Microsoft will first fullfil preorders before ramping up production in time for Christmas

Industrial giants are pioneering the use of this technology to optimise maintenance, improve operations and generate cost savings

Cloud, machine learning and edge computing are driving the competition's digital transformation and fan engagement

Despite the spiel from tech companies, augmented reality can create more problems in professional situations than it solves

The latest in the line of AR headsets gets some significant spec upgrades but retains its original design

This mid-range dazzler is even better than the original Pixel 3

October release will allow businesses to make the most of new AI and mixed reality apps

Augmented reality is the most useful to businesses compared to virtual reality, Capgemini reports

The company's patents could be used in apple's first AR product launching next year

HTC’s bleeding-edge VR headset demands a high cost for entry

The money will help the startup create group Pokemon Go-style experiences

The company is looking for additional investment ahead of new product launch

CherryBot interacts with supporters depending on how they're feeling

The real-time streaming platform paves the way for multi-user AR experiences

ARCore brings augmented reality to 100 million Androids, following Apple's ARKit lead

Dell is committed to becoming a leader in commercial VR, and this is how it’s going to do it

IDC has predicted triple-digit growth for the technology in the next six months

The company has launched tools for new Snapchat-style filters

AR spending is set to surge ahead after 2018 as it finds its place within industry

Microsoft serves up a slice of the future

Growing number of VR devices and games have inspired developers to expand their skillset

Social media firm also adds a new Snapchat Memories feature