
David Howell
David Howell is a freelance writer, journalist, broadcaster and content creator helping enterprises communicate.
Focussing on business and technology, he has a particular interest in how enterprises are using technology to connect with their customers using AI, VR and mobile innovation.
His work over the past 30 years has appeared in the national press and a diverse range of business and technology publications. You can follow David on LinkedIn.
The cookie phase-out might precede an AdTech apocalypse

digital marketing
The cookie phase-out might precede an AdTech apocalypse
With the industry phasing out third-party cookies, what does this mean for businesses reliant on them to track and improve their campaigns?
20 May 2022
Gaia-X: The last chance saloon for Europe’s visionary cloud project

Cloud
Gaia-X: The last chance saloon for Europe’s visionary cloud project
Beset by technical and political problems, is Gaia-X finally ready to secure European data sovereignty – or is it a “byzantine” project that's doomed …
4 May 2022
Redefining the ‘where’ of hybrid work

flexible working
Redefining the ‘where’ of hybrid work
As working patterns become more fluid, where are the best locations to work remotely and how will hybrid work evolve?
28 Apr 2022
The decades-old vision of “pervasive computing” is blueprinting today’s smart cities

smart city
The decades-old vision of “pervasive computing” is blueprinting today’s smart cities
As first alluded to in 1988, cities are becoming invisibly intelligent spaces, often entirely unbeknownst to us
22 Mar 2022
The 'new normal' is pushing us closer to the edge

cloud computing
The 'new normal' is pushing us closer to the edge
Businesses are tapping into edge computing to join up decentralised workforces, kicking this longstanding technology into the mainstream
9 Mar 2022
Why now is the perfect time to start a side hustle

Careers & training
Why now is the perfect time to start a side hustle
The pandemic has pushed many to re-evaluate their working lives, swelling a sector that's now worth £72 billion for the UK economy
1 Mar 2022
Making office culture great again

flexible working
Making office culture great again
With the post-COVID workplace taking shape, efforts are underway to resurrect the collaborative benefits of the age-old water cooler moment
22 Feb 2022
Building IT antibodies to fight future shocks

IT infrastructure
Building IT antibodies to fight future shocks
As enterprises look towards their post-COVID futures, they must ensure their IT systems are robust, secure, and resilient
9 Feb 2022
Hired by machines: Exploring recruitment's machine-driven future

recruitment
Hired by machines: Exploring recruitment's machine-driven future
As HR begins to incorporate AI, psychometrics, and digital twins, what does this mean for job seekers and businesses alike?
8 Jan 2022
The business of the metaverse

collaboration
The business of the metaverse
As Facebook’s rebrand once again resurfaces the concept of the metaverse, is this a space all businesses should finally be paying attention to?
20 Dec 2021
How can your small business attract top-class tech talent?

Careers & training
How can your small business attract top-class tech talent?
With a finite pool of technical talent available, less well-resourced firms must think laterally when hiring and holding onto their expertise
7 Dec 2021
Gatekeeping the internet: Is UK net neutrality under threat?

Network & Internet
Gatekeeping the internet: Is UK net neutrality under threat?
As Ofcom reviews the UK's net neutrality regulations, we explore whether the web is a level playing field for all businesses
26 Nov 2021
Immersive tech can be more than just a gimmick

augmented reality (AR)
Immersive tech can be more than just a gimmick
Technologies like AR and VR are falling in price and expanding in potential applications, but are business leaders any more tempted?
28 Oct 2021
Why Big Brother could be your friend

privacy
Why Big Brother could be your friend
As high street stores join the NICE Investigate Digital Evidence Management system, what does this mean for the wider business community?
19 Oct 2021
Nurturing your business’ citizen developers

software development
Nurturing your business’ citizen developers
With enterprises increasingly struggling to locate skilled developers, what if the developers your business needs are already in your company?
7 Oct 2021
The technology powering the future of shopping

Technology
The technology powering the future of shopping
With the likes of Morrisons and Amazon Fresh embracing till-free checkout, will this trend lead to a new shopping experience?
16 Sep 2021
Is it cloudy in manufacturing?

cloud computing
Is it cloudy in manufacturing?
The cloud may be a dominant presence across most sectors and businesses, manufacturing has been more hesitant
22 Jul 2021
More customers, more threats?

Security
More customers, more threats?
The pandemic has increased the use of all digital channels, boosting customers numbers – but at what security cost?
19 Jul 2021
Does your business need a digital twin?

digital transformation
Does your business need a digital twin?
Developing a digital twin for your business could open a new era in connectivity, profitability and ensures your company is post-COVID ready
16 Jul 2021
Post-pandemic tech jobs

Careers & training
Post-pandemic tech jobs
How has the pandemic changed the tech jobs landscape, and which tech jobs will be in demand throughout 2021?
1 Jun 2021
Taming the machine: AI Governance

artificial intelligence (AI)
Taming the machine: AI Governance
As machine learning expands, ensuring these tools are properly managed is a critical priority for all businesses
29 Apr 2021
Next generation CX

customer experience (CX)
Next generation CX
Post-COVID, consumers will demand integrated experience from every business. How will these new experiences be built and delivered?
20 Apr 2021
Assessing your cloud strategy after COVID

cloud computing
Assessing your cloud strategy after COVID
Is the cloud still the perceived panacea that delivers cost reductions, efficiency gains and a platform for businesses to thrive post-COVID?
16 Apr 2021
The new generation of technologists

Development
The new generation of technologists
What if workers could create their own applications and digital services without the need for IT specialists? Welcome to the new tech leaders
13 Apr 2021
Neo digital transformation

digital transformation
Neo digital transformation
In a post-COVID business landscape, do enterprises need to rethink how they acquire and implement technologies?
9 Apr 2021
A new age of collaboration tools

collaboration
A new age of collaboration tools
Businesses have always used collaboration tools, but have these been altered at all by COVID-19 lockdowns?
9 Mar 2021
What are your tech skills worth?

Careers & training
What are your tech skills worth?
Whether your business is struggling to find the talent it needs or you’re looking to make a career change, having the right tech skills is critical
1 Mar 2021
A new age of asset management

Active Directory
A new age of asset management
Can migrating a business’ Active Directory to the cloud become a core resource as the consumerisation of tech continues?
1 Feb 2021
Is the cashless society finally here?

Business strategy
Is the cashless society finally here?
The cashless society has been forecast for decades, yet cash remains in rude health. Could the pandemic finally change that?
28 Jan 2021
What is the 'personalisation of IT'?

Business strategy
What is the 'personalisation of IT'?
With millions of people using personal devices for professional purposes while working from home, consumerisation has entered a new phase
23 Jan 2021
Why tech can’t close the diversity gap

Careers & training
Why tech can’t close the diversity gap
Despite an appetite for change, inequality in the tech sector persists. Why is there little practical action taken?
6 Jan 2021
Is one cloud enough?

cloud computing
Is one cloud enough?
Multi-cloud may be at the centre of a lot of hype, but amalgamating your cloud deployments could increase efficiency and offer a commercial edge
14 Dec 2020
Compact and bijou: Shrinking IT infrastructures

IT infrastructure
Compact and bijou: Shrinking IT infrastructures
Should your business reduce its IT infrastructure to remain competitive in a post-coronavirus landscape?
20 Nov 2020
Which tech should your business invest in now?

Business strategy
Which tech should your business invest in now?
Why now is the time to put the tech foundations in place for your post-coronavirus future
8 Oct 2020
Should you learn to code?

Careers & training
Should you learn to code?
With the rise of low code application development services, is becoming a programmer still the steady job path it used to be?
28 Sep 2020
Connected Cloth: Your new digital epidermis

Internet of Things (IoT)
Connected Cloth: Your new digital epidermis
eTextiles, smart fabrics and connected clothing could revolutionise wearable tech
24 Sep 2020