Sarah Thomson
Sarah joined the IT Pro team in April 2021, moving into all things tech after previously copywriting in marketing roles for companies including McLaren, Virgin Atlantic and Tesco, working on email, web, print and social copy.
Her background also includes marketing and copywriting for healthcare and other travel brands. Sarah is a graduate from The Leeds University Business School, having earned an MA in Marketing & Advertising.
The benefits and drawbacks of flash storage in 2021
flash storage
The benefits and drawbacks of flash storage in 2021
A brief look at the pros and cons of flash storage and what the future holds for it
14 Sep 2021
Five tech challenges facing retailers today
e commerce
Five tech challenges facing retailers today
Rising to the challenges of the new retail age
28 Jul 2021
The most significant challenges facing SMBs post-pandemic
SMB
The most significant challenges facing SMBs post-pandemic
We examine the obstacles small and medium businesses face in a post-pandemic world
7 Jul 2021
Four reasons your digital transformation project could fail
digital transformation
Four reasons your digital transformation project could fail
Digital transformation has accelerated in recent months, but not all projects are successful. Here's what to look out for
7 Jun 2021