Jabra underlines channel strategy revamp with new Code Software partnership

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Jabra has announced a new partnership with unified communications and collaboration (UCC) analytics specialist Code Software, as the company looks to deliver a "one-stop UC shop" for the channel.

The move follows a period of diversification for Jabra, during which the firm has sought to broaden its range of partnerships and improve the variety and quality of services for end users.

Marking the latest step in this channel strategy, the new partnership will see Code Software's leading UCC software integrated with Jabra devices, the company said.

Code will also incorporate Jabra's software solution into its ClobbaDM UCC software, which provides a range of quality reporting, inventory and management tools so users can generate valuable call quality insights, troubleshoot, as well as manage their inventory of Jabra devices.

The result is a unified solution that allows users to control and maintain their Jabra device estate through a "single pane of glass" – including elements such as usage, warranty, firmware and device settings.

"With the unified communications market expected to reach approximately £34 billion and with 90% of IT leaders moving to cloud-based platforms by 2021, the management of the end-user's device estate is becoming of higher importance," said Nigel Dunn, managing director of Jabra EMEA North region.

"A key market trend, highlighted by Gartner, is improved dashboards, portals and tools. Driven by joint customer demand, Jabra is excited to announce our newly-formed strategic partnership with Code Software to coincide with the relaunch of their UCC reporting and analytics solution, Clobba."

Under the new partnership, businesses will be able to purchase ClobbaDM licenses, ultimately enabling the channel to help customers improve productivity, call quality and optimise device management, the companies said.

"Code are delighted to be partnering with Jabra," said Mark Armstrong, director of Code Software. "With ClobbaDM we have a solution which strengthens our UCC reporting and management suite.

"It offers companies using Jabra devices valuable insights to drive user adoption and identify call quality issues, whilst delivering a simple and efficient way of managing multiple devices."

Daniel Todd

Dan is a freelance writer and regular contributor to ChannelPro, covering the latest news stories across the IT, technology, and channel landscapes. Topics regularly cover cloud technologies, cyber security, software and operating system guides, and the latest mergers and acquisitions.

A journalism graduate from Leeds Beckett University, he combines a passion for the written word with a keen interest in the latest technology and its influence in an increasingly connected world.

He started writing for ChannelPro back in 2016, focusing on a mixture of news and technology guides, before becoming a regular contributor to ITPro. Elsewhere, he has previously written news and features across a range of other topics, including sport, music, and general news.