Microsoft launches app store for business, AppSource

Platform will help B2B users discover apps specific to their industry

Microsoft has opened a decided app store for enterprise, called AppSource.

The new app store is intended to help business users find and evaluate line-of-business (LoB) and SaaS apps from Microsoft and its partners.

This includes apps built on top of Microsoft Dynamics, Office, Cortana Intelligence, Power BI and the Azure platform, as well as add-ons, extension and content packages for existing apps.

Advertisement - Article continues below

Microsoft explained that the purpose of AppSource is to let anyone, from any sector or industry, quickly discover and compare the tools they need for business.

The new store appears to offer a broader selection than that of Windows Store for Business, which Microsoft debuted last autumn.

AppSource allows users to scan apps by category, such as collaboration, analytics and marketing, or by industry, such as agriculture, finance or healthcare.

The search engine for the store also includes contextual in-app galleries that display apps specific to the user, their company or their industry.

For venders or developers who wish to get their apps listed on Microsoft's new store, they will be required to offer a free trial. Their app will also need to be integrated with Azure Active Directory, for identity and authentication. More information on submitting an app for listing on the AppSource store can be found here.

Advertisement - Article continues below
Advertisement - Article continues below

Microsoft's B2B store was live briefly prematurely last week, when it was spotted by Twitter user WalkingCat.

The software company also offers another B2B platform, Pinpoint. This discovery platform connects users with Microsoft-recommended vendors. AppSource, on the other hand, will connect users with specific apps.

Users can visit the AppSource store for business at

Featured Resources

Top 5 challenges of migrating applications to the cloud

Explore how VMware Cloud on AWS helps to address common cloud migration challenges

Download now

3 reasons why now is the time to rethink your network

Changing requirements call for new solutions

Download now

All-flash buyer’s guide

Tips for evaluating Solid-State Arrays

Download now

Enabling enterprise machine and deep learning with intelligent storage

The power of AI can only be realised through efficient and performant delivery of data

Download now


Business operations

Amazon and Microsoft join NHS project battling pandemic

27 Mar 2020
Microsoft Windows

Microsoft puts Windows development on lockdown

25 Mar 2020
backup software

Windows File History and Backup review: Useful but limited

25 Mar 2020
web browser

Microsoft halts Edge browser updates in light of coronavirus pandemic

24 Mar 2020

Most Popular

Server & storage

HPE warns of 'critical' bug that destroys SSDs after 40,000 hours

26 Mar 2020
video conferencing

Zoom beams iOS user data to Facebook for targeted ads

27 Mar 2020

These are the companies offering free software during the coronavirus crisis

25 Mar 2020
Mobile Phones

Apple lifts iPhone purchase restrictions

23 Mar 2020