Marketing & comms
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- marketing automation
- Voice over Internet Protocol (VoIP)
- ad blockers
- content management system (CMS)
- customer journey mapping
- business communications
- content marketing
- communications
- search engine optimization (SEO)
- customer experience (CX)
- e commerce
- facebook at work
- customer relationship management (CRM)
- unified communications (UC)
- email marketing
- QR codes
- digital marketing
- social media marketing
- instant messaging (IM)
- social media
Visit/marketing-comms/email-marketing/354234/lets-stamp-out-snail-mail-in-2020

Let’s stamp out snail mail in 2020
Why do so many businesses prefer the postbox to the inbox?
1 Dec 2019
Visit/marketing-comms/social-media/354207/businesses-should-act-fast-during-upcoming-twitter-purge

Businesses should act fast during upcoming Twitter purge
Twitter is freeing up dormant accounts, with hugely valuable handles available to the fastest fingers
27 Nov 2019
Visit/business-strategy/data-insights/354179/how-much-is-your-data-worth-and-can-you-turn-it-into-cash

How much is your data worth? And can you turn it into cash?
One solicitor, one futurist and one adtech specialist join forces to answer two questions that will rumble through the next decade
21 Nov 2019
Visit/marketing-comms/digital-marketing/354175/google-will-limit-targeted-advertising-ahead-of-the-uk

Google will limit targeted advertising ahead of the UK general election
Deepfakes and misleading information will be explicitly banned, while ad targeting will be restricted
21 Nov 2019
Visit/social-media/34844/can-wikipedia-founders-social-network-really-challenge-facebook
Can Wikipedia founder's social network really challenge Facebook?
Jimmy Wales has high hopes for WT:Social, but it's going to take a miracle for it to work
19 Nov 2019
Visit/digital-marketing/34841/snapchat-vets-all-political-adverts

Snapchat vets all political adverts
CEO Evan Spiegel encourages political participation without misinformation
19 Nov 2019
Visit/marketing-comms/customer-experience-cx/354045/removing-the-barriers-to-the-experience-economy

Removing the barriers to the experience economy
Don’t just collect data. Innovate with it.
15 Nov 2019
Visit/customer-experience-cx/34747/cost-of-critical-application-failures-revealed

Cost of critical application failures revealed
Financial losses are heightened during periods of peak customer demand
5 Nov 2019
Visit/marketing-comms/34721/twitter-bans-political-advertising-from-its-platform

Twitter bans political advertising from its platform
CEO says AI-based micro-targeting and misinformation are threats to civil discourse
31 Oct 2019
Visit/marketing-comms/business-communications/354079/dont-overlook-your-email-archiving-systems

Don't overlook your email archiving systems
Business users benefit from tools that balance productivity and compliance needs
30 Oct 2019
Visit/desktop-software/28214/what-is-crm

What is customer relationship management (CRM)?
We look at the significance and benefits of such customer-facing platforms for businesses
28 Oct 2019
Visit/technology/cryptocurrencies/34685/libra-will-make-facebook-money-through-adverts

Libra will make Facebook money through adverts
Zuckerberg says ad space will be awarded to the highest bidder, potentially raising the cost of online advertisement
24 Oct 2019
Visit/strategy/29259/what-is-your-digital-footprint

What is your digital footprint?
Your digital footprint is always growing - so how can you keep it under control?
30 Sep 2019
Visit/social-media/34470/facebook-justice-fills-the-gap-left-by-police

Facebook justice fills the gap left by police
Crime fighting is growing on social media, but it brings dangers
23 Sep 2019
Visit/unified-communications-uc/34461/how-unified-communications-could-energise-your-business

How unified communications could energise your business
Unified communications used to be a buzzword reserved for enterprises and huge budgets – but not anymore
21 Sep 2019
Visit/marketing-comms/34464/artificial-intelligence-is-just-clever-marketing-and-i-m-not-buying

AI is just clever marketing, and I’m not buying
It’s painfully obvious that AI is going to become the ‘handmade’ of the 21st century
20 Sep 2019
Visit/software-as-a-service-saas/34466/cloud-communications-what-is-it-and-why-do-you-need-it

Cloud communications - what is it and why do you need it?
From UCaaS to plain old VoIP, here are some of the cloud communications options available to you
20 Sep 2019
Visit/customer-relationship-management-crm/34398/what-is-crm-documentation-and-how-can-it-benefit-your

What is CRM documentation?
CRM software can be transformative, but employees need the resources to get the best out of it
13 Sep 2019
Visit/marketing-comms/34299/how-to-build-an-effective-marketing-strategy-with-the-cloud

How to build an effective marketing strategy with the cloud
A guide to using SaaS to build an effective MarTech stack
31 Aug 2019
Visit/two-factor-authentication-2fa/34208/fca-agrees-to-phased-rollout-of-strong-customer-authentication

FCA agrees to phased rollout of new EU payment rules
Decision slammed for creating unnecessary confusion among consumers
14 Aug 2019
Visit/social-media-marketing/30400/what-is-facebook-advertising-and-facebook-ads

What is Facebook advertising and Facebook ads?
We explain why Facebook advertising is a good idea for your business
23 Jul 2019
Visit/analytics/30417/what-is-facebook-analytics-and-how-can-businesses-get-value-from-it

What is Facebook Analytics?
Google Analytics isn’t the only way to see how your business app or website is performing
23 Jul 2019
Visit/social-media/30283/how-to-use-linkedin-for-business-and-the-benefits

How to use LinkedIn for business (and the benefits)
We explain how to improve your company and individual profiles on LinkedIn
12 Jul 2019