iPad Mini 4: Release date and specs

Apple has launched the new iPad Mini 4, on sale now

Apple quietly announced the iPad Mini 4 at it's special 9 September event in San Francisco alongside the iPad Pro and iPhone 6s. It is on general release now.

This will be Apple's first update to the iPad Mini since the third generation model two years ago, and the 7.9in tablet has been decked out with lots of new hardware. This includes an A8 processor, 64-bit-desktop-class architecture, 8-megapixel camera and storage options between 16GB and 128GB. Prices start from 319 for the 16GB model.

Advertisement - Article continues below

This makes the iPad Mini 4 much like a smaller version of the iPad Air 2, with the A8 processor in particular helping it to cope with multitasking and split screens coming with iOS 9.

In terms of hardware, the Mini 4 is 18 per cent thinner at 6.1mm, and weighs just 0.65lbs.

It has been reported that the updated tablet could be Apple's last iteration of its smaller iPad, with Venture Capital Post previously claiming that the company wants to concentrate on its larger devices (including the iPad Pro) instead.

LatinoPost is one of several publications to reported the original iPad Mini and iPad Mini 3 could be scrapped, with only the iPad Mini 2 and iPad Mini 4 set to stay in Apple's refreshed tablet range.

Advertisement
Advertisement - Article continues below

Some reports have pointed to Apple's iPhone 6 Plus phablet' as a reason for the iPad Mini's declining sales. Apple's overall global tablet market share fell from 29 per cent to 23 per cent year-over-year in 2014.

Advertisement - Article continues below

Forbes wrote: "While the mini is still likely to prove popular with customers who seek an affordable, easy-to-use tablet with a comfortable viewing experience (130 per cent more area than iPhone 6 Plus), the one-device-fits-all proposition of the iPhone 6 Plus is likely to hurt sales.

"We believe that an iPhone 6 Plus customer will be less inclined to purchase an iPad mini, given that the iPhone 6 Plus provides a good balance in terms of functionality, screen size and portability."

Explaining the general decline in tablet sales, Gartner research director Ranjit Atwal added: "The device market continues to evolve, with the relationship between traditional PCs different form factor ultramobiles and mobile phones becoming increasingly complex.

"Some tablet users are not replacing a tablet with a tablet, they are favouring a hybrid or two-in-one devices, increasing its share of the ultramobile premium market to 22 per cent in 2014, and 32 per cent in 2018."

This article was first published on 25/2/15 and has been updated since (most recently on 10/9/15) to reflect new information that has become available.

Featured Resources

The case for a marketing content hub

Transform your digital marketing to deliver customer expectations

Download now

Fast, flexible and compliant e-signatures for global businesses

Be at the forefront of digital transformation with electronic signatures

Download now

Why CEOS should care about the move to SAP S/4HANA

And how they can accelerate business value

Download now

IT faces new security challenges in the wake of COVID-19

Beat the crisis by learning how to secure your network

Download now
Advertisement

Recommended

Visit/software/operating-systems/355947/apples-ios-14-to-include-a-built-in-translator-for-safari
operating systems

Apple’s iOS 14 to include a built-in translator for Safari

5 Jun 2020
Visit/mobile/mobile-phones/355761/apples-ios-135-update-targets-coronavirus-related-iphone-issues
Mobile Phones

Apple’s iOS 13.5 update targets coronavirus-related iPhone issues

22 May 2020
Visit/mobile/mobile-phones/355747/apple-reportedly-delaying-iphone-12-launch-until-october
Mobile Phones

Apple reportedly delaying iPhone 12 launch until October

21 May 2020
Visit/mobile/mobile-security/355702/fbi-and-justice-department-accuse-apple-of-stalling-terrorist-probe
mobile security

FBI and Justice Department accuse Apple of stalling terrorist probe

19 May 2020

Most Popular

Visit/security/ransomware/355891/nasa-it-contractor-ransomware-hack
ransomware

Ransomware collective claims to have hacked NASA IT contractor

3 Jun 2020
Visit/mobile/5g/355911/the-uk-pivots-to-japan-for-5g-equipment
5G

The UK looks to Japan and South Korea for 5G equipment

4 Jun 2020
Visit/data-insights/data-science/355678/how-data-science-is-transforming-business
Sponsored

How data science is transforming business

29 May 2020