Wimbledon, World Cup and more: How sports technology can benefit businesses

Technology used in high profile events such as the Commonwealth Games and the World Cup is having a big impact on business

With the World Cup and Wimbledon drawing to a close and the Commonwealth Games beginning, it's no wonder sport is on our minds.

Technology is playing a massive part in sport, whether it's the infrastructure behind running the multi-venue Commonwealth Games, radar guns measuring the speed and accuracy of a serve at Wimbledon, RFID trackers to follow London Marathon runners round the route or camera tech to watch the goal line in the World Cup.

It is a logistics challenge which requires significant coordination and organisation to get the right everything to happen in the right sequence across all of the venues.

Much of this innovation can be applied to the business world and that's why, even if you're not a sports fan, you should be sitting up and taking notice.

Technology infrastructure

Glasgow's Commonwealth Games is the biggest sports event in the UK this year. It will include 17 sports, host 4,500 athletes, welcome 1,000,000 spectators from around the world and be watched by a global audience of 1.5 billion across TV and the internet. 

A number of partners are involved to bring it all together. Atos will provide a Games Information System that will instantly monitor and then relay results, athlete information, competition schedules, medal tables and sports records to media, sports officials and the Glasgow 2014 website.

The company was also responsible building the Commonwealth Games' website and the bespoke online portal that handled more than 50,000 applications for the volunteer roles at the Games.

As the Official IT Hardware and Data Centre Supporter for the Commonwealth Games, Dell has delivered more than 1,500 desktops and 200 laptops, approximately 60 servers and storage solutions across 40 competition and non-competition venues.

Featured Resources

The ultimate law enforcement agency guide to going mobile

Best practices for implementing a mobile device program

Free download

The business value of Red Hat OpenShift

Platform cost savings, ROI, and the challenges and opportunities of Red Hat OpenShift

Free download

Managing security and risk across the IT supply chain: A practical approach

Best practices for IT supply chain security

Free download

Digital remote monitoring and dispatch services’ impact on edge computing and data centres

Seven trends redefining remote monitoring and field service dispatch service requirements

Free download

Most Popular

Best Linux distros 2021
operating systems

Best Linux distros 2021

11 Oct 2021
Windows 11 has problems with Oracle VirtualBox
Microsoft Windows

Windows 11 has problems with Oracle VirtualBox

5 Oct 2021
What is cyber warfare?
Security

What is cyber warfare?

15 Oct 2021