Google’s DeepMind poised to start making money from AI

Adding more AI into its products could help Google commercialise machine learning

DeepMind, Google's London-based artificial intelligence (AI) company, finally looks to be realising the potential for commercialising its machine learning research and development through embedding AI into a host of Google products and services. 

The research Google's DeepMind has done over the past year has helped the company improve its The Google Assistant, the search giant's voice-controlled virtual assistant, making it sound more natural as demonstrated at the Google event earlier this week in products such as the Pixel 2 phone and the new Google Home Mini.

DeepMind, which Google purchased in 2014 for $400 million, focuses heavily on AI research including teaching AI to beat humans at board games. While this is incredible research, DeepMind's ability to make a profit off of it has proved to be difficult. In fact, in its first year, the company reported zero revenue.

However, last year, DeepMind developed an algorithm, WaveNet, which according to the company's website, is "a new deep neural network for generating raw audio waveforms that is capable of producing better and more realistic-sounding speech than existing technique". 

While originally thought to be "too computationally intensive", DeepMind improved this algorithm within the last year making it 1,000 time faster and allows it to produce higher fidelity sound, allowing Google to utilise it in its new products, as reported by Bloomberg.

While the company is still spending more than it is taking in, reporting a loss equating to 94 million just last year, vin part due to hiring exprienced and technical staff to fuel its AI development and research.

However, its increasing involvement in Google's headline products and services could eventually lead it the company making a profit.

Featured Resources

Digital document processes in 2020: A spotlight on Western Europe

The shift from best practice to business necessity

Download now

Four security considerations for cloud migration

The good, the bad, and the ugly of cloud computing

Download now

VR leads the way in manufacturing

How VR is digitally transforming our world

Download now

Deeper than digital

Top-performing modern enterprises show why more perfect software is fundamental to success

Download now

Recommended

DoJ charges Google with multiple antitrust violations
Policy & legislation

DoJ charges Google with multiple antitrust violations

20 Oct 2020
Killed by Google
business apps

Killed by Google

20 Oct 2020
Google Pixel 5 review: Middleweight power in a knockout package
Google Android

Google Pixel 5 review: Middleweight power in a knockout package

14 Oct 2020
Google officially closes its revenue-share loophole
Google Android

Google officially closes its revenue-share loophole

30 Sep 2020

Most Popular

The top 12 password-cracking techniques used by hackers
Security

The top 12 password-cracking techniques used by hackers

5 Oct 2020
The enemy of security is complexity
Sponsored

The enemy of security is complexity

9 Oct 2020
What is a 502 bad gateway and how do you fix it?
web hosting

What is a 502 bad gateway and how do you fix it?

5 Oct 2020